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Let’s talk about resumes.
They can feel overwhelming.
They are the things I get asked about most!
But they don’t have to be.
A great resume is about showing who you are, the things you’ve achieved, and how you can make a difference in the role you’re pursuing.
I personally love making my resume more personal, I think it helps show people I am a real person.
When I first started working on resumes (mine and others), I realized the process wasn’t just about listing jobs and skills.
It’s about presenting your career as a story that feels cohesive, intentional, and tailored to the opportunity ahead.
If you’re looking to create a resume that genuinely represents you and stands out to employers, this will walk you through 11 essential components that work.
1. Use Keywords Strategically
One of the first things I learned is that many companies use software called Applicant Tracking Systems (ATS) to filter resumes before they even reach a person. This means your resume needs to speak the same language as the job description.
Look carefully at the job posting. Which words and phrases keep popping up? If a job emphasizes teamwork, data analysis, or proficiency in a specific tool like Excel, make sure those terms appear in your resume naturally.
This isn’t about gaming the system; it’s about showing that your skills and experience align with what they’re looking for.
2. Write a Professional Summary That Feels Genuine
The top of your resume is the most important part and a professional summary is your chance to introduce yourself.
Think about what makes you uniquely qualified for this role.
For example, instead of something generic like:
“Dedicated professional with years of experience in customer service,”
try:
“Customer service specialist with a passion for improving client experiences. Led initiatives that reduced response times by 30% and earned a 95% satisfaction rate.”
This section is all about showing your enthusiasm and value in just a few lines.
3. Highlight Relevant Skills Thoughtfully
Your skills section is more than just a list of generic skills.
Focus on the skills that directly relate to the job you’re applying for.
For example, if the role calls for problem-solving and familiarity with specific software, highlight those skills here.
This not only helps your resume stand out but also ensures you’re addressing what the employer cares most about.
Also remove skills that are no relevant, it can look lazy and like a generic resume if you keep unnecessary information on your resume.
4. Focus on Measurable Achievements
Numbers tell a story. Instead of just listing what you were responsible for, focus on what you accomplished. Think about the results you delivered and how they impacted your team or organization.
For example:
- Before: “Managed a team of sales representatives.”
- After: “Led a team of 10 sales representatives to exceed quarterly sales targets by 20%.”
Specific achievements give potential employers a clear sense of your capabilities and the value you could bring to their team.
5. Use a Clear, Professional Layout
A resume that’s easy to read can make a big difference. When I review resumes, I often see ones that are either too plain or too cluttered.
The sweet spot is a clean, professional design that guides the reader through your story.
You can download my free resume template here!
Stick to simple fonts, bold section headings, and plenty of white space. Avoid overly decorative designs unless you’re in a creative field, where some personality in the layout might be appreciated.
6. Organize Work Experience by Most Recent First
Listing your work experience in reverse chronological order (starting with your current or most recent job) is a tried-and-true approach. It gives recruiters a quick sense of your career trajectory and where you are now.
When describing each role, use bullet points to keep things concise and focus on your impact rather than just your responsibilities.
7. Build Out the Education Section
Your education section doesn’t have to be long, but it should be meaningful. List your degrees, certifications, and any relevant courses or training programs.
For instance, if you recently completed an online course that’s relevant to the job, include it.
This shows you’re proactive about learning and growing in your field.
ALWAYS continue learning!
I take a few courses a year because I think continued learning is important.
8. Tailor Your Resume to Each Application
This might sound time-consuming, but tailoring your resume for each role really makes a difference. It shows that you’ve put thought into how your background aligns with what the company is looking for.
You don’t have to rewrite everything. Focus on adjusting your summary, skills, and key achievements to highlight the qualifications most relevant to the job.
9. Add Professional Associations or Affiliations
If you’re a member of any professional organizations or associations, include them. These can demonstrate your commitment to your field and even hint at additional skills or knowledge you’ve gained through networking or involvement in these groups.
10. Showcase Awards and Recognition
If you’ve received awards, don’t leave these out.
Even something as simple as “Top Performer of the Quarter” can set you apart from other applicants.
These awards reinforce your achievements and show that others have valued your contributions.
11. Volunteer Work or Side Projects
Volunteer roles, side projects, or hobbies can provide valuable insights into your skills and personality. Especially if they’re relevant to the job or demonstrate transferable skills.
For example, if you organized a fundraising event, that shows project management and leadership skills.
If you built a personal website, it demonstrates technical skills and initiative.
I show potential clients my website and my TikTok to show them that I can create content.
Conclusion
Your resume isn’t just a document — it’s your chance to communicate what you’ve done and where you want to go. It should feel personal and intentional, not generic.
As you refine it, ask yourself: Does this reflect who I am? Does it clearly show why I’m a great fit for the role I’m pursuing?
And remember, a resume is never truly “finished.” Keep it updated with new achievements and experiences so you’re always ready to seize the next opportunity.
You’ve got this! And if you need a little extra help, there are plenty of tools and templates out there to get you started (including some on my website).
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